Are you a tour operator, DMC, tourism board or other business in tourism? Shape the future of travel – one wellbeing experience at a time.
This blueprint in the format of a workbook and team exercises give you the tools, structure, and insight needed to build meaningful wellbeing experiences with confidence. It eliminates months of uncertainty by offering clear guidance on design, operations, supplier collaboration, portfolio development and more – all in one practical resource. A practical and full operating manual for any destination, operator, or team ready to bring wellbeing into their product line-up with purpose and professionalism.
CHF 450.00
Wellbeing tourism is no longer a niche trend. It has become a major force shaping how people choose and experience their travels. Tourism stakeholders across destinations, tour operators, hotels and DMCs are now expected to respond to this shift with thoughtful, well-designed programs that truly support guest health and wellbeing. At the same time, travellers are seeking deeper connection, restoration, and meaningful encounters with nature and place, which requires new skills and new ways of working across the industry.
This blueprint, workbook brings structure, clarity, and practical guidance to help teams meet that demand with confidence. It supports businesses in creating experiences that benefit guests while strengthening local communities and protecting natural environments.
It offers a pathway toward more resilient, relevant, and future-ready travel portfolio aligning tourism development with human and planetary wellbeing.
Wellbeing tourism, built right.
Guest expectations are changing rapidly, and wellbeing has become a core driver of travel decisions. One of the fastest growing segments right now.
Understanding how to design and operate wellbeing experiences allows you to stay competitive, diversify your offer, and meet the growing demand for restorative, meaningful travel. It equips teams with the knowledge to collaborate effectively with wellbeing providers, avoid costly operational mistakes, and build programs that feel authentic and safe. Learning these principles also helps organizations use their natural and cultural assets more intentionally, strengthening their brand and deepening guest engagement. It supports smarter decision-making, clearer strategy, and more confident product development across all levels of the business.
Most importantly, it prepares your organization to contribute with experiences that genuinely support the wellbeing of people, communities, and places – making your work more relevant and impactful.
This is the future of travel, those who are ready will lead it.
Get ready with a professional training packed with knowledge from the field, reflections for business actions and practical guidance for real-life implementation. A focus on what helps you avoid endless guesswork and consultations.
overview of wellbeing tourism
regenerative potential
experience design
operations
partnerships
This blueprint shows you what really works in wellbeing tourism without the guesswork, overwhelm, or months of trial and error. It gives you the exact, practical and clear tools you need to build market-ready wellbeing experiences. It equips you with the knowledge, structure, and confidence you need to design experiences that stand out and truly make an impact.
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Hi! With an active and impactful, 20-year international career in tourism and hospitality operations, and market-first product launches, I have spent many years shaping innovative guest experiences and building successful businesses across the global travel industry.
I’m also a trained nature and forest bathing guide, relaxation instructor, embodiment coach, mental health first aider guiding individuals and groups on their well-being journey.
Over time, I discovered a natural alignment between my professional expertise in tourism and my passion for wellbeing, which led me to integrate both fields into my work. I passionately aim to combine strategic tourism knowledge with wellbeing practices to create programs that are both deeply impactful and smart on business grounds. My approach is rooted in both professionalism and genuine care, ensuring that all my programs, consulting and training, are structured, intentional, and responsive to real-life needs. I am committed to bridging the wellbeing and tourism sectors in ways that elevate both industries. I look forward to welcoming you to my programs, trainings and sharing work that reflects passion, purpose and expertise.
Beáta
You will find more information about my work in tourism on Travel is a Tool and my LinkedIn
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